Where to begin?
First: successful blogs – define that however you’d like – tend to have a central theme or focus that drives traffic, readership, ad sales, etc. You can find blogs that dig into just about anything, from sports to sales, life as a single dad to lessons from the pulpit.
Stone and Sea has never had that kind of clarity. As such, it’s always been a source of, if not frustration, certainly confusion for me. In other words, I’ve always struggled with the question of what this blog is really about, and what I’m trying to accomplish.
I think I’ve finally figured it out, though, and while I’m satisfied with where I’ve landed, it’s pretty clear to me that “successful blog” might not be in the cards.
Well and so.
Second: it’s been a really, really long time since I’ve written here. I’m talking seven-plus years. And while there are countless reasons/excuses for the absence, it can, I believe, be boiled down to one thing: I didn’t make it a priority. And that’s all me.
Part of it was certainly the problem of focus mentioned above. What the hell do I write about this week? Some of it has to do with the hectic schedule I (and anyone else with kiddos) have to navigate on a day-to-day basis. Some of it’s been my – we’ll say fluid – career path. Free time has often been spent researching potential contract gigs, submitting resumes, etc. More on that to follow.
But, again, I just didn’t make the time.
That, my friends, ends now. Moving forward, here’s my commitment to you (and me):
I will no longer stress about a lack of focus here, and instead embrace it under the heading of: What would my kiddos find interesting about their old man if/when they read these posts twenty years from now? That not only gives me all kinds of room to maneuver, but also changes the type of content/posts I’ve written up to now not in the slightest. So, win-win.
I will write regularly, so don’t expect a “Gone Fishing” sign any time soon. Countless times over the last year I’ve felt a pull/need/desire to get back here and write, and I’ve ignored that inner voice. More the fool, me. Consistent writing – writing that’s done for pleasure rather than those hours pounding away at the keys in my professional life (Content Marketing) – is something that’s been missing for far too long.
I guess I’m trying to say that I’m excited to be back, and I’m grateful that you’ve stopped by.
Talk to you soon.